miB's organizational model integrates a key element called BetterFly - Forum for creativity & innovation, which aims to ensure that all actions can be subject to an oriented and participated process aiming its validation and improvement.

The BetterFly Forum consists in a multifunctional discussion group, to which collaborative working methodologies of are applied, where visions, experiences and multidisciplinary knowledge are integrated, supporting both the enrichment of ideas in debate, and the generation of new ideas and simple but effective solutions to detected problems.